The article describes the author's experience attending 14 e-commerce conferences over 3 months, from February to June 2022. It provides an overview of the various events, including the number of attendees, networking opportunities, and key takeaways. The author also shares his plans to take a break from conferences in July and looks forward to attending the Shopcamp event in September.
This blog post discusses influencer marketing and how to approach it successfully. It covers topics like whether influencer marketing is more suitable for B2C or B2B, when to use an intermediary, how to manage influencer collaborations, and more. The author recommends the Digisemestr e-commerce marketing course as a good resource to learn about influencer marketing.
The article discusses the issues with buying databases for email marketing and the proper way to use newsletters, including obtaining consent from recipients and tailoring privacy policies.
A lot has been happening recently, including the creation of a new collection of merch by the artist psychoKat.art, which I helped organize a photo shoot for and set up an e-commerce website to sell it.
