Venis Dao is a prominent figure on the Czech digital scene, but her influence has long since transcended smartphone screens. As an influencer, TikTok specialist, and emerging DJ, she revealed in the Reels Talk by André interview that the world of social media isn’t just about aesthetic shots—it’s about hard business and discipline. In this episode, we explored the daily reality of a full-time creator, her criteria for brand partnerships, and why she chose the path of deep personal development.
Networking as a Growth Engine
For Venis, networking isn’t just a corporate buzzword; it’s the foundation of her career. She believes that the ability to connect with the right people and actively maintain relationships is what drives professional momentum.
“Networking is extremely important to me. Through contacts and relationships, I grow and gain opportunities I wouldn’t otherwise have,” says Venis.
It is precisely through networking that she accesses opportunities that would never arise without personal contact and trust-building. She views social media not just as a tool for “likes,” but as a strategic space for community building and high-level partnerships.
Preventing Burnout in the Fast-Paced Creator Economy
Being a full-time influencer requires far more structure than it seems. Venis admits that without a clear system, it’s easy to burn out in this high-speed industry. While many creators rely purely on artistic intuition, Venis builds a rigid workflow.
For instance, she dedicates her Mondays strictly to production—filming and content creation—freeing up the rest of the week for other ventures. She also practices strict digital hygiene, visiting social platforms with the specific intent of tracking trends and inspiration rather than mindlessly scrolling.
Choosing Brand Partnerships That Make Sense
When brands approach Venis, money is never the sole metric. While she openly acknowledges that finances are vital for a professional creator, the “click” with the product and its philosophy is paramount. She insists on testing every product personally before endorsing it. To her, influencer marketing is a fascinating intersection of psychology and commerce.
She emphasizes the importance of building long-term relationships with brands that have a clear mission, citing her collaboration with Snugs as a prime example.
From Anxiety to the “UPGRADE ME” Project
A turning point in her creative journey came during a period of personal crisis, anxiety, and panic attacks. This experience forced her to question whether purely “entertaining” content offered enough value. This search for depth resulted in UPGRADE ME—a series of retreats designed for young women looking to develop their strengths.
To ensure she provides professional-grade support, Venis decided to formally study coaching. She wants to move beyond the superficial advice of a “celebrity” and instead utilize expert psychological tools to help others.
The Bottom Line
Venis Dao is proof that even in a world built on short-form video, you can build a brand with substance. Her journey shows that the transition from viral sketches to psychology and mentoring is possible—provided you have the courage to keep learning and never compromise on your values.
Want to hear Venis Dao’s full story and learn how to build a brand with impact? Watch the full interview on YouTube.