Networking, the art of building and maintaining primarily professional relationships, is one of the most important tools for personal and professional development. I have been living off networking for several years now. And the statistics also speak clearly: those who actively engage in networking not only have a greater chance of career growth, but also of stability in business. Let’s take a look at the most interesting statistics and facts about networking that will convince you that it’s definitely worth including networking among your priorities.

Every fourth person does not establish contacts
This is beyond my comprehension. Of course, networking may not be for everyone. But actually, no matter what you’re involved in, it’s definitely worth talking about it at least in your own bubble. How else will people find out?

Although networking brings many benefits (in numbers even millions of crowns), about 25% of people still avoid it. The reasons can vary – from lack of self-confidence to fear of rejection. But it’s worth overcoming these barriers. Networking is not about quantity, but about the quality of relationships. Getting to know as many people as possible at an event is nonsense if you don’t further exploit those contacts. Networking is also for introverts. If networking is not your strongest suit, come to one of the Meet&Deal events, where our connectors will help you with networking. They will introduce you to whoever you want, and even help with small talk.

Most jobs are filled through contacts
Forget about job ads. When I’m looking for an assistant, a content specialist or someone to manage SoMe, do I go to the labor office? Do I post it on job portals? No. Neither of those. I first try my own bubble, then my LinkedIn bubble, and possibly ask directly at an event. You never know where a new contact will take you. At Meet&Deal, for example, we have a “Wanted/Offered” corner that I don’t even need to explain and describe further.

And now to the numbers. Approximately 85% of jobs are filled through personal or professional contacts. This only confirms that professional success often depends on the people you know. And back to LinkedIn – more than 35.5 million people have found a job thanks to this platform. This doesn’t mean I dismiss job portals, I just think networking is stronger in this regard.

Personal meetings build strong relationships
No matter how convenient online communication may be, almost 100% of workers believe that personal meetings are irreplaceable for building long-term, trustworthy relationships. Online calls and meetings are fine. We use them with the team on a weekly basis for most of my projects. But we still push to meet in person as much as possible. And we know each other well. Now imagine how important it is to meet in person when negotiating a deal. Personal connection is important because it helps build trust.

A handshake and eye contact influence 72% of people
For me, first impression is key in networking. Strong eye contact and a firm handshake can determine how your counterpart remembers you. Details that may seem trivial play a significant role in building trust.

If you have a too cold, sweaty hand or a Rambo-like grip, they will remember you too. But maybe not in the way you’d like. This is also related to a well-chosen outfit and grooming.

Restaurants and bars as a place for networking? Of course
Approximately 38% of professionals consider bars and restaurants to be an ideal environment for making contacts. The relaxed atmosphere and informal setting can help break the ice and create a pleasant foundation for future collaboration.

I can mention, for example, the Prague beer garden Dva kohouti in Karlín, where you’ll run into a lot of interesting business personalities, influencers or industry specialists almost every afternoon and evening. Innocent chit-chat over a beer can give rise to interesting opportunities. I can guarantee you that.

Online vs. offline networking
With the advent of digital technologies, networking is increasingly moving into the online space. About 40% of people now make contacts more virtually than in person. Platforms like LinkedIn, with over 810 million users, make it easier to connect with people from around the world. However, truly strong relationships often arise from personal meetings, which have irreplaceable value. The biggest deals don’t happen behind a keyboard, but the good old-fashioned way – with a handshake. Don’t forget that.

Become a networking master too
Networking is not about exchanging business cards or adding contacts on LinkedIn. It’s about building trust, maintaining relationships, and finding ways to be helpful to others. If you want your networking skills to be at the highest level, I have a little tip for you. Download the e-book NETWORKING byAndré. On 16 pages you will find practical tips on how to get started, what to watch out for, and how to get the most out of networking. And you can try it out in practice right away.

Networking is a tool that can open doors to new opportunities. Don’t forget that sometimes just one well-established contact can completely change your life.