Marketing

Creative Restart 2023: To maintain creativity, you need to step out of your comfort zone

The Creative Restart conference in Prague analyzed creativity from different angles, emphasizing that creativity is not just about marketing and products, but about the overall perception of the world. To maintain creativity, one needs to step out of their comfort zone and be open to external stimuli.

Tour de e-commerce vol6: Where to go in 2024?

The article provides an overview of the upcoming e-commerce events in the Czech Republic in 2024, including conferences, meetups, and community events. It highlights the key events the author plans to attend, such as E-mail Restart, Marketingové Štvrtky, Ecommerce Prague, Marketing Festival, Shopmasters, and Meet&Deal vol2. The article also mentions other events organized by CzechCrunch, Taste, E-commerce Meetup, and the upcoming Shop of the Year awards.

Tour de e-commerce vol5: Over 20 events, Meet&Deal and continuing expansion to Slovakia

The blog post covers the author's experience attending over 20 e-commerce and marketing events in the Czech Republic and Slovakia over the past few months. It discusses the shift from quantity to quality in event attendance, highlights notable events and awards, and provides an overview of the author's expansion into the Slovak market with the successful launch of the Meet&Deal networking event.

How to Successful Collaboration with Influencers vol2

This article discusses how to successfully collaborate with influencers, including tips on selecting the right influencer, increasing your chances of success, avoiding common mistakes, and insights from influencers themselves.

BRAND TALK by Jakub Kantor: I have 5 brands. Did I build a brand?

In this blog post, the author discusses his journey as an entrepreneur with multiple brands, including E-commerce Calendar, Meet&Deal, IMBase, za5dvanáct, and byAndré. He reflects on whether he has successfully built a brand and shares insights on networking, his podcast appearance, and future plans for his brands.

Social Networks and Their Algorithms in 2023

Social Networks and Their Algorithms in 2023
This blog post discusses the latest trends and updates in the algorithms of major social media platforms like Instagram, Facebook, TikTok, and LinkedIn in 2023. It provides tips and insights on how to effectively utilize the algorithms to grow your online presence and engagement.

Tour de e-commerce vol4.2: The second batch of events from April to June 2023

Tour de e-commerce vol4.2: The second batch of events from April to June 2023
The article provides a detailed overview of the various e-commerce events the author has attended from April to June 2023, including conferences, networking events, and startup-related activities. The author discusses the expansion of events to Slovakia, the busy event schedule in April and May, and the winding down of events towards the end of June. The article also includes reflections on the author's involvement in the e-commerce community and the overall event landscape.

Tour de ecommerce vol4.1: First batch of events from January to March 23

Tour de ecommerce vol4.1: First batch of events from January to March 23
This blog post summarizes the author's participation in various e-commerce events and conferences from January to March 2023 in the Czech Republic and Slovakia. It covers events like the Startup Academy, eCommerce BEERS, Email Restart, Shopmasters, Czech Online Expo, and more, providing insights into the topics discussed and the author's experiences.

Are you using YouTube Shorts? You should

Are you using YouTube Shorts? You should
The article discusses the benefits of using YouTube Shorts, a new short-form video format launched by YouTube. The author shares his own experience with using Shorts, which has resulted in a 20% increase in his subscriber count and a 10% increase in views on his regular videos.

A few hours a month in email marketing can generate regular income for you

A few hours a month in email marketing can generate regular income for you
Even if you don't have full capacity for email marketing and don't see it as that important, it's worth investing a few hours of a specialist's time per month. They will create a channel that not only pays for itself but will generate profit for you.

Tour de e-commerce conference 2023: Where to go next year?

Tour de e-commerce conference 2023: Where to go next year?
A blog post about the upcoming e-commerce events in 2023 that the author plans to attend, including events organized by CzechCrunch, E-commerce Beers, Trust Pay, Reshoper, and more.

Tour de e-commerce conference vol2: Twice the events made me fly away

Tour de e-commerce conference vol2: Twice the events made me fly away
In the past 3 months, the author attended over 27 e-commerce events, 6 client evenings, and made hundreds of new contacts. The article describes his experiences and networking activities at these events, including highlights, challenges, and future plans. The author also discusses his recent "expansion" to the Slovak market by attending an event organized by TrustPay in Bratislava.

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André Kohout